30 March 1967, the Sgt. Pepper’s Lonely Hearts Club Band photo sessions took place at 4 Chelsea Manor Studios, 1-11 Flood Street, just off King’s Road in Chelsea with designer Peter Blake and photographer Michael Cooper.

A contract dated 14 April 1967 described the various fees for the session, including a misspelling of the album title:

Hire and use of Michael Cooper Studios for 8 days including personnel (3 fulltime assistants) plus overtime and expenses to staff for additional work during Easter weekend: £625.0.0

54 copy negatives @ 10/6 each: 28.7.0

54 20”x16” prints @ 17/6 each: 47.5.0

Photography fee (SGT. PEPPER’S LONELY HEARTS BAND set and centre spread, closeup): 250.0.0

Art direction fee (Layout and co-ordination of sleeve and inserts, cutouts, song sheets, production of mechanical rough and artwork by Al Vandenberg for Michael Cooper Studios, including co-ordination and supervision of all aspects of design and artwork from Peter Blake and Simon & Marekka; supervision and co-ordination of printing, retouching and blockmaking): £350.0.0

Special fee to Peter Blake: £200.0.0

In addition to the front cover shot, The Beatles also posed for the images used on the back cover and the gatefold sleeve.

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